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Global B2B E-Commerce Market 2020

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Description

Countries Covered: Brazil, China, France, Germany, India, Indonesia, Italy, Japan, Malaysia, South Korea, Spain, Thailand, UK, USA

Pages: 113

Publication Date: 24/01/2020

Questions Covered in the report:

  • What was the size of the global B2B E-Commerce market in 2019?
  • How fast are global B2B E-Commerce sales projected to grow through 2024?
  • What are the top B2B E-Commerce trends in 2020?
  • Which factors are most important to B2B E-Commerce sellers and buyers?
  • What is the size of the B2B E-Commerce market in major economies worldwide?

Key findings:

Global B2B Market Shifts Towards E-Commerce

The growth of B2B E-Commerce sales worldwide

Global business-to-business E-Commerce has evolved into a multi-trillion dollar market and is projected to expand still further over the next four years. This growth is driven by B2B buyers’ shift from traditional channels like phone and in-person ordering towards digital channels including websites, marketplaces and apps. According to a 2019 survey cited in the yStats.com report, close to two-thirds of corporate buyers preferred to purchase digitally. China was the world’s largest B2B E-Commerce market, followed by the USA.

B2B buyers expect more from E-Commerce

Despite this upward trend, B2B E-Commerce offerings are not yet fully matching buyers’ expectations. Recent surveys referenced in the yStats.com report indicate that there is room for improvement in terms of quicker and easier checkout, better repeat ordering protocols and faster delivery with tracking capabilities. Moreover, B2B customers want an improved omnichannel experience, as they are more likely to use multiple devices and channels in a single transaction than B2C buyers.

B2B E-Commerce marketplaces’ share rises

One further trend facilitating the rise of B2B E-Commerce is the growing importance of online marketplaces. The popularity of platforms such as Alibaba, Amazon Business, Global Sources, Mercateo, and the like among B2B buyers worldwide is driven by the ability to source at lower prices, have better return policies and get a more efficient shopping experience. As a result, the share of global B2B E-Commerce sales stemming from online marketplaces is projected to quadruple between 2018 and 2024.

1. Management Summary

2. Global

  • B2B E-Commerce Market Overview and Trends, January 2020
  • B2B E-Commerce Sales, in USD trillion, 2018 & 2024f
  • Share of B2B Buyers Who Prefer Digital Channels Over Traditional Ones, in %, April 2019
  • Share of B2B Buyers And Consumers Who Used Multiple Devices and Channels To Start And Complete A Single Transaction, in %, April 2019
  • Expectations of B2B Buyers Related to Retail-Like Buying Experiences, in %, April 2018
  • Share of Businesses Who Have Seen More Similarities in Behavior of Their B2B and B2C Customers, February 2019
  • Top Sources of Information During the Research Stage of the B2B Buying Process, in % of B2B Buyers, February 2019
  • Top Factors Considered When Evaluating Alternatives in the B2B Buying Process, in % of B2B Buyers, February 2019
  • Top Features That Would Persuade B2B Buyers to Choose a Vendor When Evaluating the Alternatives in the B2B Buying Process, in % of B2B Buyers, February 2019
  • Most Important Aspects of The Purchase Decision Stage Of The B2B Buying Process According to B2B Buyers, in % of B2B Buyers, February 2019
  • Top 3 Aspects of the B2B E-Commerce Buying Experience at the Purchase Stage, in % of B2B Buyers, February 2019
  • Breakdown of B2B Companies Selling via E-Commerce, by Selling Domestically, Internationally and Both, in %, February 2019
  • Factors Important to B2B Buyers, in % of B2B Buyers, March 2019
  • Reasons To Switch B2B Sellers, in % of B2B Buyers, March 2019
  • Breakdown of Expected Percentage Share of Revenues That B2B Companies Expect To Generate From Their Own E-Commerce Websites by 2025, in % of B2B Decision Makers, August 2019
  • New Website Features That B2B Companies Are Most Likely To Adapt In The Next 12 Months, in % of B2B Decision-Makers, August 2019
  • Top Digital Experience Technologies That B2B Companies Are Most Likely To Make New Investments In By 2022, in % of B2B Decision-Makers, August 2019
  • Top Ways In Which B2B Companies Could Make It Easier For Customers To Do Business With Them Online, in % of B2B Decision-Makers, August 2019
  • B2B E-Commerce Sales via Marketplaces, in USD billion, 2018 & 2024f
  • Marketplaces Share of B2B E-Commerce Sales, in %, 2018 & 2024f
  • Top 3 Reasons Why Small Businesses Buy Via Marketplaces, in % of Online Purchasing Decision-Makers At Small Businesses, January 2019
  • Top 3 Efficiencies For Which Small Businesses Choose Marketplaces, in % of Online Purchasing Decision-Makers, January 2019

3. Asia-Pacific

3.1. Regional

  • Overview of Selected B2B E-Commerce Marketplaces and Classifieds, January 2020

3.2. China

  • B2B E-Commerce Sales, in CNY trillion, 2017 & 2018
  • B2B E-Commerce Platform Operator Revenues, in CNY billion, 2017 & 2018
  • Top 6 Companies by B2B E-Commerce Market Share, in %, 2018
  • B2B E-Commerce Enterprise Procurement Sales, in CNY trillion, 2018 & 2021f
  • Cross-Border E-Commerce Sales, in CNY trillion, and Breakdown by B2B and B2C, in %, 2013 – 2018
  • Industrial B2B E-Commerce Sales, in CNY trillion, 2019 & 2024f
  • B2B E-Commerce’s Share of Total Sales of Industrial Products, in %, 2019 & 2024f

3.3. Japan

  • B2B E-Commerce Sales, in JPY trillion, and Penetration, in %, 2013 – 2018
  • B2B E-Commerce Sales, by Sector, in JPY billion, 2017 & 2018
  • B2B E-Commerce Penetration Rate, by Sector, in % of Sales, 2017 & 2018

3.4. South Korea

  • Number of Businesses Purchasing Via B2B E-Commerce, in thousands, 2017 & 2018
  • Number of Businesses Selling Via B2B E-Commerce, in thousands, 2017 & 2018
  • B2B E-Commerce Channels Used, in % of Companies Using B2B E-Commerce, 2017 & 2018

3.5. India

  • Modern Organized Wholesale Purchase Channels for Retailers, in USD billion, 2024f, and CAGR, in %, 2019-2024f
  • Wholesale E-Commerce Marketplaces Revenues, in USD billion, 2018 & 2023f
  • Awareness of B2B E-Commerce Platforms, by City Types, and Breakdown of Willingness to Use Them in the Future, in % of B2B Buyers, 2019
  • Top Reasons To Sell Via B2B E-Commerce Platforms, in %, 2019

3.6. Malaysia

  • Breakdown of E-Commerce Income of Companies by B2B, B2C, B2G and Total, in MYR billion, 2015 & 2018

3.7. Thailand

  • B2B E-Commerce Sales of Companies in Thailand, in THB billion, 2017 & 2018e

3.8. Indonesia

  • B2B E-Commerce Sales, in USD billion, 2018 & 2023f

4. North America

4.1. Regional

  • Top 3 Aspects of B2B E-Commerce Buying Experience, in % of B2B Buyers, February 2019
  • Overview of Selected B2B E-Commerce Marketplaces and Classifieds in North America, January 2020

4.2. USA

  • B2B E-Commerce Sales, in USD billion, 2018 & 2023f
  • Share of B2B E-Commerce in Total B2B Sales, in %, 2018 & 2023f
  • Breakdown of Electronic B2B Sales by Method, in %, 2018
  • Share of Manufacturers and Wholesalers and Distributors Who Do Not Have An E-Commerce Website, in %, 2018
  • Share of Manufacturers, Wholesalers and Distributors Who Do Not Have An E-Commerce Website and Who Plan To Launch One Within 2 Years, in %, 2018
  • Channels Where B2B Buyers Typically Begin The Process When Making Purchases For Their Companies, in %, November 2018
  • Ways In Which New Digital Solutions/Capabilities That Have Impacted B2B Buyers’ Expectations Of B2B Commerce, in %, November 2018
  • Breakdown of Ways in Which Amazon Business Has Changed B2B Buyers’ Behaviors, in %, November 2018
  • Marketplaces Used by B2B Buyers to Research and Buy Products, in % of B2B Buyers, August 2019
  • Top 3 Benefits of Selling Online, in % of SMB B2B Sellers, December 2019
  • Top 3 Benefits of Buying Online, in % of SMB B2B Buyers, December 2019

5. Europe

5.1. Regional

  • Electronic B2B Sales in EU5, by B2B E-Commerce and EDI, in EUR billion, 2018-2024f
  • Top Online Channels Used by B2B Companies/Manufacturers to Sell Their Products, in % of B2B Companies/Manufacturers Selling Online, Q1 2019
  • Top Perceived Benefits of B2B E-Commerce, in % of B2B Companies/Manufacturers Selling Online, Q1 2019
  • Share of Turnover Generated via B2B/B2G Web Sales, in %, Compared to B2C Web Sales and EDI-Type Sales, by EU and Selected Non-EU Countries, 2018 & 2019
  • Share of Enterprises Which Sold via a Website or Apps in B2B or B2G Commerce, in %, by EU and Selected Non-EU Countries, 2015 – 2019
  • Share of Enterprises Purchasing Online, in %, by Country, 2017 & 2018
  • Overview of Selected B2B E-Commerce Marketplaces and Classifieds in Europe, September 2018

5.2. UK & Ireland

  • Top 3 Aspects of B2B E-Commerce Buying Experience, in % of B2B Buyers, February 2019

5.3. UK

  • E-Commerce Sales Made Via Website or App, by B2C and B2B/B2G, in GBP billion, 2015-2018
  • Breakdown of Web Sales by B2C and B2B/B2G, in GBP billion, by Industry Sector, 2017 & 2018
  • E-Commerce Sales Via EDI, in GBP billion, 2015-2018

5.4. Germany

  • B2B E-Commerce Sales, by Total (incl. EDI) and Online (excl. EDI), in EUR billion, 2018
  • Breakdown of B2B E-Commerce Sales By Company Revenue Sizes, by Total (incl. EDI) and Online (excl. EDI), in %, 2018
  • Channels Currently Used by Businesses for Purchasing, in % of Businesses, October 2019
  • Channels That Businesses Expect to be Important for Purchasing in Five Years, in % of Businesses, October 2019
  • Payment Methods Offered in B2B Online Shops, in % of B2B Online Shops, October 2019
  • Actions That B2B Companies Plan to Take With Regard to the Payment Methods Offering, in %, August 2019
  • Breakdown of B2B Companies Using Amazon, in %, August 2019

5.5. France

  • Share of B2B Companies Making More Than 50% of Their Revenues Via E-Commerce, in %, by Current and Expected in Five Years Time, 2018

5.6. Italy

  • B2B E-Commerce Sales, in EUR billion, 2015 – 2018
  • B2B E-Commerce Sales Share of Total B2B Sales, in %, 2017 & 2018
  • Cross-Border B2B E-Commerce Sales, in EUR billion, and in % of Total Cross-Border B2B Sales, 2018
  • Digital Sales Share of Total Cross-Border B2B Sales, in %, 2018

5.7. Spain

  • E-Commerce Sales of Enterprises, by Web Sales, EDI-Type Sales, and Total, in EUR billion, and Breakdown by B2C, B2B and B2G, in % and in EUR billion, 2018

6. Latin America

6.1. Regional

  • Overview of Selected B2B E-Commerce Marketplaces and Classifieds in Latin America, January 2020

6.2. Brazil

  • B2B E-Commerce Sales, in BRL trillion, 2016-2019e
  • Breakdown of B2B E-Commerce Sales by Open Marketplaces and Closed Ecosystems, in BRL trillion, 2018 & 2019e
  • Top Sectors and Industries by B2B E-Commerce Sales Share, by Closed B2B E-Commerce Ecosystems and Open B2B E-Commerce Marketplaces, in %, 2019e

7. Middle East & Africa

7.1. Regional

  • Overview of Selected B2B E-Commerce Marketplaces and Classifieds in the MENA, January 2020
  • Overview of Selected B2B E-Commerce Marketplaces and Classifieds in Africa, January 2020
  • Alibaba Group Holdings
  • Amazon.com Inc
  • B2W Companhia Digital
  • IndiaMart InterMesh Ltd
  • Mercateo AG
  • Newegg Business Inc
  • ThomasNet Inc

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