Description
Countries Covered: China, Japan, South Korea, India, Australia, Indonesia, Vietnam, Taiwan, New Zealand.
Pages: 80
Publication Date: 20/02/2024
Questions Covered in the Report:
- What is the projected increase in the global B2C E-Commerce market from 2023 to 2026?
- How are livestreaming retail E-Commerce sales in APAC expected to grow by 2027?
- How will China’s B2C E-Commerce sales share of total retail sales change by 2027?
- How will BNPL spending in B2C E-Commerce in Japan change by 2027?
- What’s the projected B2C E-Commerce payment value in South Korea by 2026?
Key Findings:
In Asia-Pacific, livestreaming retail E-Commerce sales are expected to reach over EUR 280 billion by 2027: New yStats.com report.
In Asia-Pacific, retail sales are projected to grow, led by Alibaba and JD.com
With digitalization on the rise worldwide, technologies such as augmented reality, AI robots, drones, and recommendation engines are playing significant roles in enhancing the B2C E-Commerce experience. Additionally, trends like AI-generated content marketing and the emphasis on sustainability and ethics are gaining prominence among consumers. The use of AR and VR for personalized shopping experiences is also a notable trend driving engagement and conversion rates globally.
In the Asia-Pacific region, livestreaming retail E-Commerce sales are expected to continue growing, albeit at a declining rate, reaching a projected value of over EUR 280 billion by 2027. Notably, Alibaba Group leads the top 10 retailers in the region, with a retail sales value exceeding EUR 440 billion in 2022, closely followed by JD.com Inc.
China’s B2C E-Commerce market is set for robust growth by 2027
China remains a powerhouse in the B2C E-Commerce market, with robust growth projections. The market is forecasted to reach a number in the trillions by 2027, boasting a CAGR of more than +10% from 2023 onwards. Furthermore, the share of B2C E-Commerce sales as a proportion of total retail sales in China is expected to increase significantly between 2023 and 2027, indicating the continued dominance of online retail in the country’s consumer landscape. Moreover, the BNPL spending in B2C E-Commerce in Japan is forecasted to more than fivefold between 2022 and 2027.
As the Asia-Pacific B2C E-Commerce market continues to evolve, businesses are urged to embrace technological innovations and consumer-centric strategies to stay competitive and capitalize on emerging opportunities.
1. Key Takeaways
2. Management Summary
3. Global
- B2C E-Commerce Market Overview, February 2024
- B2C E-Commerce Market Trends, February 2024
- Social Commerce Market Trends, February 2024
- Overview of the Online and Mobile Payment Trends in B2C E-Commerce, February 2024
- B2C E-Commerce Market Size, in USD trillion, 2023e & 2026f
- B2C E-Commerce Market Size, in USD trillion, 2022 & 2027f
- B2C E-Commerce Sales Value, by Country/Region, in USD trillion, 2025f
- Breakdown of Payment Method Types Used in B2C E-Commerce, in %, 2023e
- Use of Credit Card Stored in a Mobile Wallet For Online Purchases, by Product Category, in % of Online Shoppers, April 2023
- Use of Digital Wallet For Online Purchases, by Product Category, in % of Online Shoppers, April 2023
- Use of eCash For Online Purchases, by Product Category, in % of Online Shoppers, April 2023
- Use of Cryptocurrency For Online Purchases, by Product Category, in % of Online Shoppers, April 2023
- Use of Pay-By-Instalments Plan For Online Purchases, by Product Category, in % of Online Shoppers, April 2023
- Breakdown of Online Shoppers’ Feelings Towards Select Alternative Payment Methods at Online Checkout, in % of Online Shoppers, April 2023
- Total Number of OEM Pay E-Commerce Transactions, in USD billion, Growth in OEM Pay Transactions, in %, & Average Transaction Volume Per OEM Pay User, in USD, 2026f
- Share of OEM Pay E-Commerce Transactions Stemming From Purchases of Digital Goods, in %, 2026f
- Activities That Shoppers Desire AI Assistance With Throughout Their Shopping Experience, in % of Respondents, October 2023
- B2C E-Commerce Loss Due to Online Payment Fraud, in USD billion, 2020 & 2023e
- Share of B2C E-Commerce Revenue Loss to Fraud, in %, 2023
4. Asia-Pacific
4.1. Regional
- Overview of Online & Mobile Payment Trends in B2C E-Commerce, February 2024
- Total Non-Cash Transaction Volume, in trillions, 2024f & 2027f
- B2B E-Commerce Non-Cash Transaction Volume, in billions, 2024f & 2027f
- Livestreaming Retail E-Commerce Sales, in USD billion, in % of Year-On-Year Change, 2023e-2027f
- Social Commerce Sales, in USD billion, in % of Year-On-Year Change, 2023e-2027f
- Top 10 Fastest Growing Retailers, in % of Year-On-Year Growth, 2022
- Top 10 Retailers, by Retail Sales Value, in USD billion, 2022
4.2. Southeast Asia
- TikTok Shop Market Overview, February 2024
- Digital Economy Value, in USD trillion, 2022 & 2030f
- B2C E-Commerce Sales, in USD billion, in % of Year-On-Year Change, 2022-2026f
- B2C E-Commerce Spending, by Payment Method, in USD billion, 2022 & 2027f
- B2C E-Commerce Sales Penetration, by Country, in % of Total Retail Sales, 2023e
- Breakdown of B2C E-Commerce Market Value, by Operators, in %, 2022
- Top Product Categories Purchased on Online B2C E-Commerce Site Zalora Using BNPL, in % of BNPL Payments, Q3 2022
- Breakdown of Payments Used on Online B2C E-Commerce Site Zalora, by Age Group, in % of Online Shoppers, Q3 2022
4.3. SEA, South Korea & Japan
- Total B2C E-Commerce Revenue, in USD billion, 2022 & 2027f
- Total Cross-Border Revenue, in USD billion, 2022 & 2027f
- Digital Economy Value, by Payment Method, in USD billion, 2022 & 2027f
4.4. China
- Total B2C E-Commerce Market Value, in USD trillion, 2023e & 2027f
- B2C E-Commerce Sales, in USD trillion, in % of Total Retail Sales, 2023e-2027f
- Livestreaming Retail E-Commerce Buyers, in millions, in % of Year-On-Year Change, 2023e-2026f
4.5. Japan
- B2C E-Commerce Spending, by Payment Method, in USD billion, 2022 & 2027f
- Most Used Payment Methods, in % of Respondents, January 2023
- Top 5 QR Code Mobile Payment Services, in % of QR Code Mobile Payment Users, January 2023
4.6. South Korea
- B2C E-Commerce Payment Value, in USD trillion, 2022 & 2026f
- B2C E-Commerce Spending, by Payment Method, in USD billion, 2022 & 2027f
4.7. India
- B2C E-Commerce Market Size, in USD billion, 2022e, 2024f, 2026f & 2030f
- B2C E-Commerce Market Size, in USD billion, in % of Total Retail Market*, FY 2020-FY 2023
- Annual Number of Online Shoppers, in millions, in % of Year-on-Year Change, FY 2021-FY 2023
- Average Monthly Number of Online Shoppers, in millions, in % of Annual Online Shoppers, FY 2021-FY 2023
- Card Payment Value, in USD billion, 2023e & 2027f
- Number of Digital Payment Transactions, in billions, FY 2022-23 & FY 2026-27f
- Value of Digital Payment Transactions, in INR trillion, FY 2022-23 & FY 2026-27f
4.8. Australia
- BNPL Sales, in AUD billion, FY 2021 & FY 2022
- Breakdown of BNPL Revenue, by Age, in % of BNPL Users, February 2023
4.9. Indonesia
- B2C E-Commerce Market Value, in USD billion, 2023 & 2028f
- Breakdown of B2C E-Commerce Market Value, by Operators, in %, 2022
- Payment Methods Used For B2C E-Commerce Transactions, in % of Shoppers, 2022
4.10. Vietnam
- Share of Adults That Used a BNPL Service, in %, Q3 2022
4.11. Taiwan
- B2C E-Commerce Payments Value, in USD billion, 2022 & 2026f
- Breakdown of Most Preferred Online Payment Methods, in % of Internet Users, Q3 2022
4.12. New Zealand
- BNPL Transaction Value, in USD billion, 2023e & 2026f
