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Global Mobile Wallets 2019

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  • Asia-Pacific Top 10 Mobile Wallet Profiles 2019

Description

Countries Covered: Argentina, Australia, Brazil, Canada, China, Denmark, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Malaysia, Mexico, Norway, Portugal, Russia, Singapore, South Africa, South Korea, Spain, Sweden, Taiwan, Thailand, Turkey, UAE, UK, USA

Pages: 141

Publication Date: 01/04/2019

Questions Covered in the report:
What is the number of mobile wallet users in 2019?
How do mobile wallet adoption rates differ by country?
What are the top global regions by mobile payment usage in-store?
What are the leading mobile wallets worldwide?
How large are Apple Pay’s and Google Pay’s shares of E-Commerce transactions in selected markets?

Key findings:

Asia-Pacific outpaces the world in mobile wallet adoption

Global mobile wallet usage figures are led by Asia-Pacific

The number of mobile wallet users worldwide is expected to reach a ten-digit figure in 2019, with a double digit growth rate on the previous years, according to statistics cited in the yStats.com report. More than two-thirds of mobile wallet users live in Asia-Pacific, with China alone contributing close to 50%. Asia-Pacific mobile wallet users are not only the most numerous, but also the most active users of mobile payment services and contribute the lion’s share to global mobile wallet transaction value. The leading mobile wallet services in the region include Alipay, WeChat Pay, Paytm, PhonePe, LINE Pay, Rakuten Pay, GO-PAY and others.

Competition among mobile wallets remains intense

Some of the global competitors in the mobile wallet space include Apple Pay, Google Pay and Samsung Pay. Each of the three increased the number of covered markets during the past year, in addition to expanding the variety of supported payment features. Apple Pay outpaced competition among the equipment manufacturer solutions in the USA, but remained behind PayPal’s app for in-store payment usage, according to surveys cited in the yStats.com report. Overall, the number of proximity mobile payment users in the USA continues to grow and mobile wallet services are also increasingly used to conduct peer-to-peer transfers.

Security fears hold back mobile wallet adoption in Europe

In Europe, Apple Pay and Google Pay achieved a single-digit share of E-Commerce transactions in 2018, the yStats.com report reveals. However, consumers are still hesitant to pay with mobile wallets in-store, resulting in a low adoption rate in countries such as Germany and France. Lack of trust in security of mobile payments was also one of the major barriers in Latin America, but despite this, the numbers of mobile wallet users in countries such as Argentina, Brazil and Mexico are expected to grow.

1. Management Summary

2. Global Developments

  • Number of Mobile Wallet Users, in billions, 2017 & 2019f
  • Number of Mobile Wallet Users, by China, Rest of Asia and Rest of the World, in millions, 2019f
  • Breakdown of Mobile Wallet Spending by China and the Rest of the World, in % and in USD, 2019f
  • Mobile Wallet User Penetration, in % of Respondents, by China, Germany, India, Taiwan, the USA and the UK, 2018
  • Number of Contactless Payment Users of Apple Pay, Samsung Pay, Google Pay and Other OEM Pay, in millions, 2018e & 2020f
  • Proximity Mobile Payment User Penetration, by Region, in % of Smartphone Users, 2017-2022f

3. Asia-Pacific

3.1. China

  • Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014 – 2018
  • Proximity Mobile Payment Users Number, in millions, and Penetration, in % of Smartphone Users, 2017 – 2022f
  • Breakdown of Frequency of Using Mobile Payments, in % of Users, 2018
  • Third-Party Mobile Payment Transaction Value, in CNY trillion, 2015 – 2020f
  • Top 5 Third-Party Payment Services, in % of Users, August 2018
  • Top 3 Third-Party Mobile Payment Providers by Market Share, in %, Q3 2018

3.2. Hong Kong

  • Share of Bank Customers Frequently Using Mobile Payment Services, in %, January 2018
  • Top 2 Mobile Wallets Used by Retail Banking Customers, in %, December 2018

3.3. Taiwan

  • Mobile Payment User Penetration, in % of Smartphone Users, 2017 & 2018
  • Mobile Payment Usage Locations, in % of Mobile Payment Users, Q3 2018
  • Breakdown of Most Used Mobile Payment Services, in % of Mobile Payment Users, Q3 2018

3.4. Japan

  • Proximity Mobile Payment User Penetration, in % of Smartphone Users, 2018e & 2022f
  • Proximity Mobile Payment Transaction Value, in JPY trillion, and Year-on-Year Change, in %, FY 2017 – 2023f
  • Share of Smartphone Owners Who Have Used QR Code Payment, in %, January 2019
  • Mobile Payment Users, by E-Money and QR-based Smartphone Payments, in millions, FY 2016 – FY 2021f
  • Locations of Using Mobile Payment, in % of Mobile Payment Service Users, by Rural and Urban, May 2018
  • Share of Smartphone Owners Who Started to Use a New Mobile Payment Service in 2018, in %, and Top 15 Mobile Payment Services that Smartphone Owners Started to Use, in of %, November 2018
  • Top 10 Mobile Payment Services Used, in % of Mobile Payment Users, June 2018
  • Top 10 QR-Based Mobile Payment Services, in % of Users, December 2018

3.5. South Korea

  • Proximity Mobile Payment User Penetration, in % of Smartphone Users, 2017-2022f
  • Overview of Four Selected Leading Mobile Payment Services, incl. Provider, Launch Date, Channels, Number of Users and Cumulative Transaction Value, 2018

3.6. Australia

  • Top Mobile Payment Services Used to Pay In-Store, in % of Respondents, 2017 & 2018
  • Number of Users of Digital Payment Services, in thousands, and Penetration, in % of Population, 12 Months to March 2018
  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018

3.7. India

  • Proximity Mobile Payment Users Number, in millions, and Penetration, in % of Smartphone Users, 2017 – 2022f
  • Mobile Payments, in USD billion, FY 2018e & FY 2023
  • Mobile Wallets Transaction Value, in INR trillion, and Year-on-Year Growth Rate, in %, 2016 – 2021f
  • Top Mobile Wallets Used, in % of Young Urban Mobile Wallet Users, March 2018
  • Number of App Downloads of Selected Mobile Wallets, in millions, August 2018

3.8. Indonesia

  • Mobile Payment Transaction Value, in IDR trillion, 2016 – 2020f
  • Number of E-Money Transactions, in millions, and Value, in IDR billion, 2012 – 2018e
  • E-Money Usage Cases, in % of Mobile Users, by Gender, January 2018
  • Most Used E-Money Services, in % of Mobile Users, January 2018

3.9. Singapore

  • Mobile Payment Transaction Value, in USD billion, 2016 & 2021f
  • Forms of Mobile Payment Used, in % of Mobile Payment Users, September 2018

3.10. Thailand

  • Forms of Mobile Payment Used, in % of Mobile Payment Users, September 2018

3.11. Malaysia

  • Non-Cash Payment Methods Used, in % of Individuals Using Non-Cash Payment Methods, 2018
  • Number of E-Money Transactions in millions, and Value, in MYR billion, 2013 – 2018
  • Top 5 E-Wallet Services Used, in % of Users, October 2018

4. Europe

4.1. Regional

  • Mobile Wallet User Penetration, in % of Respondents, by France, Germany, Spain and the UK, 2018
  • Main Barriers to Mobile Payment Adoption, in % of Respondents, by France, Germany, Spain and the UK, 2018
  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018

4.2. UK

  • Current and Future Use of Apple Pay, Google Pay and Samsung Pay, Compared to Debit/Credit Cards, in % of Online Shoppers, by Age Group, July 2018
  • Innovative Payment Methods That Millennial Online Shoppers Plan to Use in the Future, July 2018
  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018
  • General Usage of Payment Methods, by Used in the Previous 6 Months and Never Used, incl. Contactless Mobile Payment Methods and Cards, in % of Internet Users, April 2017 & February 2018
  • Number of Proximity Mobile Payment Users, in millions, 2017-2019f

4.3. Germany

  • Mobile Payment User Penetration, in % of Consumers, and Mobile Payment Apps Used, in % of Mobile Payment Users, August 2018
  • Most Trusted Mobile Payment Providers, in % of Consumers, August 2018
  • Number of Proximity Mobile Payment Users, in millions, 2017-2019f

4.4. France

  • Breakdown of Mobile Payment App Usage In-Store, in % of Internet Users, February 2018
  • Breakdown of Attitudes Towards Mobile Payments, in % of Internet Users, February 2018
  • Payment Methods Preferred in E-Commerce, in % of Online Shoppers, July 2018
  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018

4.5. Spain

  • Breakdown of Preferred Payment Methods, by Store Type, incl. Online, in % of Internet Users, June 2018
  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018
  • Penetration of In-Store Mobile Payment App Users, in % of Banked Internet Users, 2018

4.6. Italy

  • Breakdown of Awareness and Usage of New FinTech Services, in % of Internet Users, 2018

4.7. Sweden

  • Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2018

4.8. Norway

  • Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2018

4.9. Denmark

  • Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2018

4.10. Russia

  • Share of Apple Pay, Samsung Pay and Android Pay Users, by Age Group and Total, in % of Internet Users in Large Cities, 2018

4.11. Turkey

  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018

4.12. Portugal

  • Payment Methods Preferred in E-Commerce, in % of Online Shoppers, July 2018
  • Penetration of In-Store Mobile Payment App Users, in % of Banked Internet Users, 2018

5. North America

5.1. USA

  • Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018
  • Number of Proximity Mobile Payment Users, in millions, and Penetration, in % of Smartphone Users, 2018- 2022f
  • Breakdown of Frequency of Making Payments via Mobile Device, in % of Mobile Payment Users, 2017 & 2018
  • Attitudes to Mobile Payments, in % of Consumers, by Generation, 2018
  • Extent to Which Smartphone Users Eligible to Use Apple Pay, Android Pay and Samsung Pay Users Agree that Mobile Wallets Could Replace Physical Wallets, in %, February 2018
  • Mobile Payment Apps Used for Making Payments In-Store, in % of In-Store Mobile Payment Users, February 2018
  • Mobile Payment Apps Used for Preordering Food or Coffee, in % of Users, February 2018
  • Number of Proximity Mobile Payment Users, by Selected Platforms, in millions, 2017 – 2022f
  • Mobile Payment User Penetration, by Selected Platforms, in % of Proximity Payment Users, 2017 – 2022f
  • P2P Mobile Payment Transaction Value, in USD billion, and Year-on-Year Change, in %, 2017 – 2022f
  • Mobile Payment Apps Used P2P Transactions, in % of Mobile Payment Users for P2P Transactions, February 2018
  • Mobile P2P Payment Users, by Selected Platforms, in millions, 2017 – 2022f

5.2. Canada

  • Share of Internet Users Who Have Uploaded a Mobile Wallet, in %, June 2018
  • Share of Internet Users Who Have Uploaded a Mobile Wallet And Used It, in % of Internet Users Who Have Uploaded a Mobile Wallet, June 2018
  • Breakdown of Interest in Using Social Networking Apps As Payment Options, in % of Internet Users, June 2018
  • Likelihood of Loading a Credit Card and Debit Card Into a Mobile Phone or Wallet, in % of Consumers, 2018
  • Share of Internet Users Who Are Somewhat / Very Comfortable Using and Who Made a Purchase Using a Mobile Payment / Digital Wallet Service, in %, 2016-2018
  • New Forms of Payment Used Regularly, in % of Credit/Debit Card Owners, February 2018

6. Latin America

6.1. Regional

  • Penetration of In-Store Mobile Payment App Users, in % of Banked Internet Users, by Selected Countries, 2018
  • Share of Banked Internet Users Who Have Not Used Mobile Payment Apps/ Mobile Wallets In-Store But Intend to Use Them in the Next Year, in %, by Selected Countries, 2018
  • Top Motivations to Start Using Mobile Payments Apps/Wallets In-Store, in % of Banked Internet Users Who Have Not Used and Do Not Intend to Use Mobile Payment Apps In-Store Next Year, by Selected Countries, 2018
  • Perceived Barriers to Paying via a Mobile App In-Store, in % of Banked Internet Users Who Have Not Used Mobile Payment Apps to Pay In-Store, by Selected Countries, 2018
  • Penetration of P2P Mobile Payment Users, in % of Banked Internet Users, by Selected Countries, 2018

6.2. Brazil

  • Share of Internet Users Who Are Likely To Use Mobile Payment Next Year, in % of Internet Users, Q1 2018
  • Proximity Mobile Payment User Penetration, in % of Smartphone Users, 2017-2022f

6.3. Argentina

  • Proximity Mobile Payment User Penetration, in % of Smartphone Users, 2017-2022f

6.4. Mexico

  • Share of Internet Users Who Are Likely To Use Mobile Payment Next Year, in % of Internet Users, Q1 2018
  • Proximity Mobile Payment User Penetration, in % of Smartphone Users, 2017-2022f

7. Middle East and Africa

7.1. Regional

  • Proximity Mobile Payment User Penetration, in % of Smartphone Users, 2017-2022f

7.2. UAE

  • Mobile Wallet Market Size, in USD million, 2016 & 2022f
  • Breakdown of Frequency of Using Digital Wallets, in % of Respondents Who Use Digital Wallets, and Share of Non-Users Who Are Likely to Start Using Digital Wallets in Near Future, in %, February 2018
  • Overview of Selected Mobile Wallets, incl. Company and Launch Date, January 2019

7.3. South Africa

  • Breakdown of Likelihood of Using Mobile Payments Next Year, in % of Internet Users, Q1 2018
  • In-Store Mobile Payment User Penetration, in % of Consumers, and Mobile Payment Solutions Used In-Store, in % of Users, June 2018

8. Mobile Wallet Profiles

  • Profile of Apple Pay, February 2019
  • Profile of Samsung Pay, February 2019
  • Profile of Google Pay, February 2019
  • Profile of Alipay, February 2019
  • Profile of WeChat Pay, February 2019
  • Alphabet Inc.
  • Ant Financial Services Group
  • GO-JEK Indonesia PT
  • One97 communications Ltd
  • Paypal Inc
  • Rakuten Inc
  • Starbucks Corp
  • Tencent Holdings Ltd
  • Amazon.com Inc
  • Apple Inc
  • LINE Corp
  • Payback GmbH
  • PhonePe Private Ltd
  • Samsung Electronics Co Ltd
  • Swish Inc.
  • Vipps AS

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