Sample Report: Global B2C E-Commerce Players Dynamics & Trends 2024

Description

Countries Covered: China, India, Japan, US, Canada, UK, Germany, France, Italy, Spain, Netherlands, Sweden, Switzerland, Poland, Austria, Norway, Denmark, Belgium, Finland, Turkey, Brazil, Mexico, Saudi Arabia, UAE, Israel, Qatar, Kuwait, Jordan, Bahrain, Oman, South Africa, Kenya.

Pages: 156

Publication Date: 12.07.2024

Questions Covered in the Report:

• How are regional leaders in the B2C E-Commerce markets optimizing their strategies?
• What percentage of US online retailers believe AI-driven personalization will significantly impact their business in 2024?
• What strategic initiatives is Amazon implementing to strengthen its market position?
• Which mobile shopping apps are leading in the Middle East app store rankings?
• How is SHEIN planning to strengthen its position in the B2C E-Commerce market in Asia-Pacific?

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Key Findings:

Global B2C E-Commerce Market Expands with Amazon Leading and Major Players Aggressively Growing

The global B2C E-Commerce market continues to expand, with Amazon leading the charge. As of May 2024, Amazon.com captured over 10% of the total traffic share among global B2C E-Commerce marketplaces, outpacing competitors like eBay, AliExpress and Temu. Regional leaders such as Alibaba in the Asia-Pacific, Mercado Libre in Latin America, and Jumia in Africa also demonstrate robust market performances. Major E-Commerce players are aggressively expanding to maintain a competitive edge. Amazon’s initiatives in the UK and TikTok Shop’s expansion in Southeast Asia are notable examples.

Technological Innovations and Trends in AI and Mobile Shopping Transform E-Commerce

AI-driven personalization and the rise of mobile shopping are transforming the E-Commerce landscape. In the US, over 70% of online retailers expect AI technologies, including generative AI, to significantly influence their operations in 2024. Mobile shopping apps like Temu and SHEIN are rapidly gaining popularity in the Middle East, highlighting the need for E-Commerce platforms to optimize their mobile user experience.

Regional E-Commerce Leaders Showcase Growth

In China, the domestic B2C E-Commerce platforms “Taobao and Tmall” held a market share of over 50% of the total B2C E-Commerce market, as estimated in 2023. The region’s focus on integrating AI and enhancing mobile shopping experiences is notable. In Latin America, Mercado Libre leads with substantial sales growth and user engagement. In the Middle East, Amazon.sa tops the market in Saudi Arabia, emphasizing mobile shopping and diverse product offerings to cater to local consumer needs. In Africa, Jumia is the leading E-Commerce platform, with significant traffic from key markets like Nigeria, Morocco, and Egypt, highlighting the importance of localized strategies.

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Table of Content:

1. Key Takeaways
2. Management Summary
3. Overview of Latest Strategic Moves by Global Key Players in B2C E-Commerce

• Amazon: Strategic Shift in Response to Rising Competition, June 2024
• Amazon and TikTok Shop: Competitive Moves in the UK’s E-Commerce Landscape, April 2024
• TikTok: B2C E-Commerce Strategy Developments in Southeast Asia, February 2024
• Alibaba: Strategic Growth Initiatives and AI Advancements, June 2024
• Alibaba and JD.com: B2C E-Commerce Market Dynamics and Strategic Adjustments, May 2024
• SHEIN: Expansion in Europe, UK, and Strategic Partnerships in the US, July 2024
• Temu: Strategic Shift Amidst Regulatory Challenges in the US, May 2024
• Temu: Expansion and Competitive Strategy in B2C E-Commerce, with Focus on Germany, March 2024
• Meituan: Global Expansion Initiatives with KeeTa Launch in Saudi Arabia, April 2024
• Mercado Libre: Leading in Latin America’s B2C E-Commerce Market and AI Integration Trends, February 2023
• Mercado Libre: Leveraging AI for Growth in B2C E-Commerce in, February 2024
• com: Strategic Expansion Amid Amazon’s Entry into South Africa, April 2024
• Jumia: Financial Performance and Logistics Expansion in Lagos and Morocco, June 2024
• Jumia: Strategic Pivot Exiting Food Delivery & Introducing Buy Now, Pay Later in Nigeria

4. Global B2C E-Commerce Key Player Rankings

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, May 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, May 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (2 of 2)

5.0          Asia-Pacific B2C E-Commerce Key Player Rankings and Insights5.1.         Regional

• Top 10 Retailers, incl. “Online Retailers”, by Retail Sales Value, in USD billion, 2022
• Top Product Categories Purchased on Online B2C E-Commerce Site Zalora Using BNPL, in % of BNPL Payments, Q3 2022
• Breakdown of Payments Used on Online B2C E-Commerce Site Zalora, by Age Group, in % of Online Shoppers, Q3 2022

5.2.         China

• Top 3 Domestic B2C E-Commerce Platforms, in % of Total B2C E-Commerce Market, 2023e

5.3.         Japan

• Share of eBay Sellers Who Reported Their Sales to Have Increases Due to the Economy, in % of eBay Sellers, November 2022

5.4.         India

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, May 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, May 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (2 of 2)

6.0           North America B2C E-Commerce Key Player Rankings and Insights 6.1.         US

• B2C E-Commerce Trends Online Retailers Believe Will Affect Their Business the Most in 2024, in % of Online Retailers, January 2024
• Top 10 B2C E-Commerce Sites, by Monthly Visits, in millions, November 2023
• Top B2C E-Commerce Marketplaces, by Sales Value, in USD billion, 2023e
• Amazon’s B2C E-Commerce Sales, in USD billion, in % of Total B2C E-Commerce Sales, 2020-2025f
• Comparison of Amazon, eBay and Walmart’s E-Commerce Marketplaces, July 2023
• Top 10 Online Fashion Resale Brands, by Number of Resale Shop Listings, January 2023

6.2.         Canada

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, May 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, May 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (2 of 2)

7. Europe B2C E-Commerce Key Player Rankings

7.1.         UK

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024
• Top Retail Websites, by Visits in Mil, Bounce Rate in %, and Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in Mil, Bounce Rate in %, and Pages Per Visit, April 2024 (2 of 2)

7.2.         Germany

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024
• Top Retail Websites, by Visits in Mil, Bounce Rate in %, and Pages Per Visit, March 2024 (1 of 2)
• Top Retail Websites, by Visits in Mil, Bounce Rate in %, and Pages Per Visit, March 2024 (2 of 2)

7.3.         France

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.4.         Italy

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.5.         Spain

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.6.         Netherlands

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.7.         Sweden

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.8.         Switzerland

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.9.        Poland

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.10.      Austria

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)

7.11.       Norway

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)

7.12.        Denmark

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.13.       Belgium

• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in million, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)
• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.14.       Finland

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024

7.15.       Turkey

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, April 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, April 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, April 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, April 2024 (2 of 2)

8. Latin America B2C E-Commerce Key Player Rankings

8.1.         Regional

• Breakdown of Top B2C E-Commerce Sites, by Type, in % of Online Shoppers, 2023e
• Top B2C E-Commerce Websites in Selected Countries, by Visits in millions, Bounce Rate in %, Pages Per Visit, and Average Visit Duration, February 2024

8.2.         Brazil

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, May 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, May 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (2 of 2)

8.3.         Mexico

• Top B2C E-Commerce & Shopping Websites Ranking, in % of Total Traffic Share, May 2024
• Top B2C E-Commerce Marketplace Websites Ranking, in % of Total Traffic Share, May 2024
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (1 of 2)
• Top Retail Websites, by Visits in millions, Bounce Rate in %, And Pages Per Visit, May 2024 (2 of 2)

9. The Middle East B2C E-Commerce Key Player Rankings and Insights

9.1.          Saudi Arabia

• Top B2C E-Commerce Websites, by Visits in Millions, Bounce Rate in %, and Pages Per Visit, February 2024 (1 of 2)
• Top B2C E-Commerce Websites, by Visits in Millions, Bounce Rate in %, and Pages Per Visit, February 2024 (2 of 2)
• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

9.2.         UAE

• Top B2C E-Commerce Websites, by Visits in Millions, Bounce Rate in %, and Pages Per Visit, February 2024 (1 of 2)
• Top B2C E-Commerce Websites, by Visits in Millions, Bounce Rate in %, and Pages Per Visit, February 2024 (2 of 2)
• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

9.3.         Israel

• Top B2C E-Commerce Websites, by Visits in Millions, Bounce Rate in %, and Pages Per Visit, February 2024 (1 of 2)
• Top B2C E-Commerce Websites, by Visits in Millions, Bounce Rate in %, and Pages Per Visit, February 2024 (2 of 2)
• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

9.4.         Qatar

• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

9.5.         Kuwait

• Top 10 Free Mobile Shopping Apps in the Google Play Store, by Rank, March 2024

9.6.         Jordan

• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

9.7.         Bahrain

• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

9.8.         Oman

• Top 10 Free Mobile Shopping Apps in the Apple App Store and Google Play Store, by Rank, March 2024

10.0         Africa B2C E-Commerce Key Player Rankings and Insights10.1.        Regional

• Top Online Marketplaces, by Monthly Visits, in millions, March 2024
• B2C E-Commerce Company Jumia’s Largest Markets, by Monthly Visits, in millions, March 2024
• Breakdown of B2C E-Commerce Company Jumia’s Markets, by Country, in % of Total Monthly Visits, March 2024
• B2C E-Commerce Company Souq’s Largest Markets, by Monthly Visits, in millions, March 2024
• Breakdown of B2C E-Commerce Company Souq’s Markets, by Country, in % of Total Monthly Visits, March 2024

10.2.       South Africa

• B2C E-Commerce Company Takealot.com’s Largest Markets, by Monthly Visits, in millions, March 2024
• Breakdown of B2C E-Commerce Company Takealot.com’s Markets, by Country, in % of Total Monthly Visits, March 2024

10.3.        Kenya

• Share of Monthly Visits to the B2C E-Commerce Company Kilimall, in %, March 2024

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Companies Mentioned:

• Akakce
• Aliexpress
• Amazon
• Apple
• Argos
• Asda
• Bauhaus
• Billa
• Blocket
• Bol
• Carrefour
• Casadellibro
• Decathalon
• Depop
• Ebay
• Elcorteingles
• Etsy
• Google
• Hornbach
• Ikea
• Instagram
• Jula
• Jumbo
• Kaufland
• Lidl
• Microsoft
• Mercado libre
• Meituan
• Nike
• Otto
• Paypal
• Pccomponentes
• Poshmark
• Praxis
• Rewe
• Samsung
• Sainsburys
• Shein
• Shopify
• Silvan
• Subito
• Screwfix
• Systembolaget
• Tiktok
• Tesco
• Tradera
• Turkcell
• Unieuro
• Veepee
• Vestiaire Collective
• Vinted
• Zalando
• Zara
• Takealot.com
• Jumia
• Souq
• Kilimall
• Magazine Luiza
• Linio
• Falabella
• Zalora
• JD.com
• TMall

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